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Aldi pioneers transparency in flexible plastic recycling via the Flexible Plastic Fund

Flexible Plastic FundImpactPackagingEcosurety
Aldi pioneers transparency in flexible plastic recycling via the Flexible Plastic Fund

Aldi UK is now providing full visibility on the journey of flexible plastic packaging collected from the public via front-of-store collection points, right through the recycling journey to end product.

The Flexible Plastic Fund (FPF) supports supermarkets and independently tracks and verifies the flow of material using an AI powered evidence system, eco2Veritas™, developed by Greenback Recycling Technologies (Greenback).

eco2Veritas tracks and certifies the amount of flexible plastic collected, shows how much of it is sorted and into which polymers and finally, how much is reprocessed and into what end products. When the flexible plastic is tracked and certified as recycled by eco2Veritas, Aldi receives funding from the FPF which supports the recycling of this challenging material.

Aldi receives first verification certificate

In February 2024, Aldi received the first certificate generated by eco2Veritas, which confirmed 62 tonnes of in-scope Polyethylene (PE) and 25 tonnes of in-scope Polypropylene (PP) were recycled. The material was collected over a number of months in 2023 and additional volumes are expected to undergo certification in the weeks ahead.

Aldi currently collects around 300 tonnes of post-consumer flexible plastic packaging per year. Material from Aldi’s front-of-store collection points is taken to plastics recycler Jayplas who stockpiles it until there is enough material to sort into two main polymers (PE and PP). This material is then pelletised and the PE is used to make refuse sacks, whilst the PP is used to make crates and trays.

Committed to tackling plastic waste

Luke Emery, Plastic and Packaging Director at Aldi UK, said: “We are committed to tackling plastic waste. We know this is an issue that matters to our customers too, which is why we’re working with the Flexible Plastic Fund to further improve the recycling of flexible plastics collected in our stores.”

Gareth Morton, FPF project lead at Ecosurety said, “I’d like to congratulate everyone involved at Aldi, Greenback and Jayplas for their dedication and hard work in making this exciting initiative happen. It’s been a while in the making – from exploring options and building trust with the industry, to developing the eco2Veritas certification platform which tracks everything and gives everyone confidence in the process and outcomes.”

Anthony Meadows, Chief Digital Officer at Greenback said: “This collaboration is an important first step in making hard-to-recycle plastics circular in the UK. We developed eco2Veritas to incentivise recycling and to bring trust and transparency to drive circular economy.”

Jayplas commented, “Since Jayplas first started to take post-consumer flexible plastics it has been committed to providing a responsible, UK-based, recycling solution for this material. Working with this blend of polymers has created challenges along the way, however through industry experience, and internal trials, Jayplas have been able to produce quality recycled pellets from this mixed waste.

Jayplas will continue to refine the recycling of this waste, however it simply would not be possible without the support of companies such as Aldi, the FPF, Ecosurety and Greenback.”

About the Flexible Plastic Fund

The FPF was established in May 2021 by five founding partners: Mars, Mondelēz International, Nestlé, PepsiCo and Unilever. Partners of the Fund now include Abel & Cole, Ella’s Kitchen, Kiddylicious, Koninklijke Douwe Egberts, KP Snacks, Lotus Bakeries, McCain Foods, Natural Balance Foods, Ocado Retail, The Collective, pladis and Vitaflo. The aim of the FPF is to improve recycling of flexible plastic packaging in the UK.

To find out more, visit the Flexible Plastic Fund website.

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Louise Shellard
Written by Louise Shellard
Marketing Communications Specialist
Louise is our ace marketing communications specialist, communicating about everything Ecosurety via our website, PR, events and so much more.