Ecosurety strengthens board with senior digital appointment

We have appointed Sally Foote as Chief Product and Technology Officer, reinforcing our ambition to become a leading data and technology platform for the packaging sector.
Sally brings a strong track record in building and scaling digital products, commercialising data, and leading high-performing technology teams in growth businesses. She previously held senior leadership roles at Carwow, where she led the rapid growth of the Sell My Car division as Chief Commercial Officer and go.compare where she led product and marketing as VP of eCommerce.
Her experience developing digital products that address market challenges and opportunities will support our ambitions to help our customers respond to major industry changes.
As the packaging sector faces growing regulatory pressure and costs, the need for high-quality data and insight that supports decision-making is increasing. Sally will help drive the development of our suite of products and services to meet these needs.
They will enable our blue-chip customers to better understand their packaging impacts, meet compliance obligations with confidence, and make informed long-term decisions that support the transition to a more sustainable and circular packaging system.
Her appointment comes at a significant moment for us, following continued investment in our digital capabilities, strengthening how we support our members with packaging EPR compliance and sustainability insights in the UK and abroad.
Commenting on Sally Foote’s appointment, Will Ghali, CEO, said:
We have significantly increased our investment in technology to better support our members as they navigate increasingly complex packaging regulations. Our focus is on helping businesses harness the power of their packaging data to meet compliance obligations and make better sustainability decisions. Sally’s experience in building and scaling data-led digital products makes her a perfect fit for Ecosurety and for the next phase of our growth.
Sally Foote commented:
I am delighted to join the Ecosurety team and help use technology and data to tackle the growing challenge of packaging waste, and in building systems that make better packaging design, and recycling and reuse environmentally and economically sustainable.

by Louise Shellard
Marketing Communications Specialist
23 April, 2026
Louise is our ace marketing communications specialist, communicating about everything Ecosurety via our website, PR, events and so much more.
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